Snap Judgement - Smelly Business

A few weeks ago, the Toronto Star published an article about the dirty trick used by companies to sell more Laundry Detergent.

The trick is that the laundry companies purposely make it difficult for you to understand how much laundry detergent to use each time. They don't clearly tell you how much to put in, and the lines in the cap are purposely made to be difficult to see. Ever wonder why they have three lines in the cap? Because they know that most people fill the cap to the most visible line....the one at the top of the cap that is 3 times more than what you need.

What's brutal about these companies is that they have statistics that support the fact that they are purposely ripping off their customers. Check out the article in the link below.

http://www.thestar.com/living/article/756941--laundry-detergent-s-dirty-little-secret-the-more-you-use-the-less-it-works#article